Vaibhav Wadhwa, the force behind AIV Atelier, represents a new generation of fashion entrepreneurs who are redefining the idea of luxury. Coming from a third-generation garments and textile family, his journey is rooted in deep industry knowledge and years of hands-on experience with fabric, craftsmanship, and production.

Before stepping into the world of couture, Vaibhav successfully managed a computerised embroidery manufacturing unit, creating intricate embroidery for large-scale production.

This experience shaped his understanding of how precision craftsmanship can be produced efficiently while maintaining high standards of quality.

With AIV Atelier, Vaibhav’s vision is clear to make luxury fashion more accessible without compromising on artistry or elegance. His aim is to bring beautifully crafted, high quality garments into a more attainable range so that more women can experience the confidence and sophistication that luxury clothing offers.
A key pillar of the brand is its bespoke customisation model through an online platform, allowing clients to have outfits tailored to their exact measurements and personal style. Even with a demanding schedule, Vaibhav remains personally involved in the process, often conducting home visits for bespoke fittings and maintaining a direct relationship with clients to ensure every garment feels truly personal.

Through AIV Atelier, Vaibhav Wadhwa continues to blend heritage craftsmanship with modern accessibility, building a label that believes luxury should not be distant, but something every woman can experience and celebrate.